Friday, July 15, 2016
Logo
I worked on the design of logos in a previous life.
I can tell you it is no easy task.
For one thing, everyone and no one is an expert.
The new Trump/Spence logo is something of a strange animal. The reactions to it have been brutal.
Of course, the mind sees what it wants to see and a lot or people are seeing phallic imagery. Particularly the T entering the P. And all.
It is quite amusing especially after all the fuss over Clinton's one arrow pointing forward. Memories of Bill and whats-her-name.
As an experienced non-expert on logos, I will say that this one feels awkward as hell.
But then the whole thing with the GOP feels awkward this time. Bumpy. Improvised. Not well thought out.
And Spence. He is hardly a balance for the Trumpfer. He is a right wing anti-gay bigot who looks like a stiff. Someone said that he was Sarah Palin without the charisma.
Well, yes. The logo. Now that I look at it again. I am beginning to feel like an expert.
Let me weigh in as an amateur. A disinterested observer.
The phallic part is just amusing, nothing more. Typical penis waving of male politicians.
As for "the art", I think that it is too big and too complicated and too fucking red white and blue.
Then to throw an abstraction of the American Flag into the layout. Please. Can I mention desecration of our national symbol? For fuck's sake. A flag.
I expect an animated logo with the flag waving and the T humping the S. Not for prime time.
Labels: Trump / Spence