esrosedotblog

NON VERBALS

This ad right out of the box from last night's debate uses the McCain tics to make the point.

I once taught that non-verbals were worth 80% of the message. I didn't quite believe it but if I had McCain as a model, I guess I would have to agree that it is pretty close. And the snap polls have it that way too. 56% say Obama did the best.

Labels: Barack Obama, McCain