esrosedotblog

NO TALKING POINTS

I really liked this slide from the Obama training of street workers:

Be yourself. Tell your story about why you personally support Barack.

Listen attentively. Ask questions about what issues matter to the people you’re talking with. Ask why they care about those issues personally.

If you don’t know the answer, be honest. Just write down the question, the person’s name and number and go find an answer from a staff person or on our web-site and follow up with the person.

Listen for themes and write them down. Pay close attention to what types of people are on your call list or walk list. Are they raising similar concerns? If so what could you do to follow up? Host a house meeting on that issue? Or get them on a policy call with staff?

Don’t get discouraged. You will find people are very busy and can sometimes be rude. It has nothing to do with you, and if you keep going you will find more supporters.

It seems so, well, Obama like. Be yourself. Don't talk down. Listen. Listen. Listen.

After 8 years of message control (which the Obamas are really good with at the mega level) and talking points, it is refreshing to see them urging workers to be themselves.

Labels: Barack Obama